Goldrush has signed a multi-year deal with Boland Cricket that will result in the company becoming the official naming rights sponsor for the Boland cricket team. The partnership reflects the company’s commitment to supporting and promoting sports in local communities. This news was highlighted in general media, with supersport.com writing an article about this development.
Boland Cricket CEO, James Fortuin, expressed his delight regarding the new partnership.
"We are incredibly excited to welcome Goldrush as our new naming rights sponsor. Their passion for sports and entertainment aligns perfectly with our values, and we are confident that this partnership will bring a new level of excitement and engagement to our fans."
Goldrush is known for its innovative and dynamic approach to gaming entertainment, with a wide range of offerings. Their support will not only help Boland Cricket enhance the overall fan experience but also contribute to the growth and development of cricket in the region.
Boland Cricket is a Division 1 cricket team based in Paarl, known for its commitment to developing talent and promoting the sport at all levels. With a strong fan base and a rich history, Boland Cricket continues to be a leading force in South African cricket.
Goldrush director, Dwain Powell, concludes that the partnership with Boland Cricket aligns with the company’s goals regarding local sports development.
“We are proud to partner with Boland Cricket and support the sport at a grassroots level. Cricket is a sport that brings people together, fostering, discipline, and a sense of community. As enthusiasts of the game, we are thrilled to align ourselves with Boland Cricket and share their commitment to nurture young talent and promote inclusivity within the sport.
“Together, we aim to cultivate a vibrant cricketing culture that not only enriches the lives of players but also resonates positively within the wider community. We are excited to be a part of the Boland Cricket family and look forward to the journey ahead.”